The platform is rolling out a fresh option that allows them to cut down on the quantity of AI-made content appearing in their timelines. This step comes as the platform announced that it currently hosts in excess of 1 bn AI-generated clips.
Testing and Rollout
The update is being tested over the coming weeks before a widespread launch. This shift comes amid a increase in content created by AI, spurred by new content generation software.
The Broader AI Trend
It has been noted that nearly a tenth of the quickest rising channels on another major platform only show AI-generated videos. A large amount of this material is considered mass-produced AI material, a term for substandard, bulk-generated content that is typically illogical or dreamlike.
“We know from our community that many people enjoy content created using AI tools, including digital art to science explainers, and we intend to provide users the power to see more or less of that, according to their own likes,” said a spokesperson.
AI on the Platform
The service shared that there are presently 1.3 billion videos on its network identified as AI-generated. Collectively, more than 100 m pieces of content are added to the app every day, making AI-generated material a minor percentage of its total content library.
Customizing Your Feed
Users will be capable of reduce or increase the volume of artificial media they see by accessing the topic control option in the platform and selecting AI-made media. Further subjects that currently be adjusted under the setting encompass politics, fashion, beauty, and dance.
AI Disclosure Rules
TikTok’s rules require users to label lifelike AI-made content, and it forbids harmful fake videos of public figures or critical incidents. Any believable AI video that is without a tag can be taken down under its user guidelines.
Furthermore, the app will now add an artificially created label to content created with its proprietary AI systems, or detected by an cross-platform project for recognizing content made by AI. This step is designed to deter users from seeking to evade the tagging system.
Educational Initiatives
The platform is furthermore launching a $2m AI literacy fund for professionals and institutions to develop informative material about using AI responsibly. This initiative will support charitable organizations specializing in training computer science.
Content Safety Approach
TikTok has defended its content review process, amid discussion over intentions to lay off a large number of safety staff in Britain. TikTok is expected to reduce a significant number of roles in its trust and safety department in London, with worker representatives and digital protection specialists voicing alarm that people are being substituted by AI moderation.
A senior executive explained that human moderation would continue to be important, but artificial intelligence can safeguard staff by removing the most graphic content prior to it gets reviewed by people. TikTok announced a significant reduction in disturbing and violent content reviewed by content reviewers over the previous year due to intervention by its machine learning processes.
We believe it is crucial to integrate humans and technology to ensure user safety,” she said. “We’ll have humans as part of that process, but we also think it’s extremely critical to reduce exposure to dangerous material as swiftly, which is where a lot of the machine support is really helping us work at speed.”
